This interdisciplinary certificate program is designed to prepare students for a career in any field, practicing the 21st century skills necessary to be successful in today's world. Students are familiar with the use of social media for personal purposes, however they must develop the skills and attitude toward using technology systems, online content development, design, and marketing as well as online strategic planning relative to social media. They will understand how to use social media to promote, sell, and interact with customers to provide efficiency and profitability. Students completing this certificate will be prepared for the ever-growing careers in social media as well as the application of social media concepts in the marketplace.
This certificate requires a total of 15 credits hours and can be completed concurrently with a Penn State Behrend degree.
To apply for this certificate program, see the Registrar website.